GTCR circular logoGTCRGet The Call Right
For Omar · Draft Review

Eight logo directions, now in three color stories

You asked to see a different color scheme too — so on top of the six black-and-orange directions, here are two brand-new concepts (07 & 08) in entirely different palettes: a cool navy & chrome-silver and a collegiate crimson & cream. That’s eight total to compare, each shown on dark, on light, on its own accent, as a horizontal lockup, and at favicon size.

These are drafts for review only — nothing on your live site or favicon has changed yet. Text back the number of the concept you like (1–8) and any tweaks, and we’ll finalize it.

01
GET THE CALL RIGHTOFFICIATING · CONSULTINGGTCR02
03
GTCR04
GTCR05
06
07
08
Concept 01

Bold & Modern

A heavy, geometric basketball inside a black tile with a hot orange-to-flame gradient and a condensed all-caps wordmark. Energetic and athletic — reads instantly on a jersey or an app icon.

Primary mark — on black
On light
On brand orange
GTCR
Get The Call Right
Horizontal lockup — on dark
GTCR
Get The Call Right
Lockup — on light
App / favicon
Concept 02

Classic & Traditional

A timeless circular crest — “Get The Call Right” arced over a basketball with a serif GTCR, framed by a cream ring. Feels official and established, like a governing body or a varsity badge.

GET THE CALL RIGHTOFFICIATING · CONSULTINGGTCR
Primary mark — on black
GET THE CALL RIGHTOFFICIATING · CONSULTINGGTCR
On light
GET THE CALL RIGHTOFFICIATING · CONSULTINGGTCR
On brand orange
GET THE CALL RIGHTOFFICIATING · CONSULTINGGTCR
GTCR
Officiating & Consulting
Horizontal lockup — on dark
GET THE CALL RIGHTOFFICIATING · CONSULTINGGTCR
GTCR
Officiating & Consulting
Lockup — on light
App / faviconGET THE CALL RIGHTOFFICIATING · CONSULTINGGTCRGET THE CALL RIGHTOFFICIATING · CONSULTINGGTCRGET THE CALL RIGHTOFFICIATING · CONSULTINGGTCR
Concept 03

The Whistle

The single most recognizable symbol of officiating — a referee's whistle in the orange gradient, mid-tweet with sound bursts. Instantly says “ref” before a single word is read.

Primary mark — on black
On light
On brand orange
GTCR
Get The Call Right
Horizontal lockup — on dark
GTCR
Get The Call Right
Lockup — on light
App / favicon
Concept 04

Referee Stripes Shield

A varsity shield wearing the iconic black-and-white ref-jersey stripes, an orange basketball at the crest and GTCR stamped on a banner. Team-issued, athletic-department energy.

GTCR
Primary mark — on black
GTCR
On light
GTCR
On brand orange
GTCR
GTCR
Officiating & Consulting
Horizontal lockup — on dark
GTCR
GTCR
Officiating & Consulting
Lockup — on light
App / faviconGTCRGTCRGTCR
Concept 05

Monogram Wordmark

Type-forward and clean — a heavy “GTCR” with a basketball dotting the mark and an orange underscore driving the eye. The most modern, scales down beautifully to hats, cards, and app icons.

GTCR
Primary mark — on black
GTCR
On light
GTCR
On brand orange
GTCR
GTCR
Get The Call Right
Horizontal lockup — on dark
GTCR
GTCR
Get The Call Right
Lockup — on light
App / faviconGTCRGTCRGTCR
Concept 06

The Signal

A referee's directional signal — an orange chevron pointing the call, with the basketball as its pivot, set in a black roundel. Confident, in-the-moment, and unlike anything else out there.

Primary mark — on black
On light
On brand orange
GTCR
Get The Call Right
Horizontal lockup — on dark
GTCR
Get The Call Right
Lockup — on light
App / favicon
Concept 07

Steel Court

A whole new color story — deep midnight navy with a brushed chrome-silver basketball and an ice-blue edge light. Cool, broadcast-grade and authoritative, like a league or a sports network.

Primary mark — on black
On light
On chrome silver
GTCR
Get The Call Right
Horizontal lockup — on dark
GTCR
Get The Call Right
Lockup — on light
App / favicon
Concept 08

Center Court

The second new scheme — collegiate crimson and cream on charcoal with a warm-gold tick. Timeless athletic-department energy that feels varsity and premium without leaning on orange.

Primary mark — on black
On light
On crimson
GTCR
Get The Call Right
Horizontal lockup — on dark
GTCR
Get The Call Right
Lockup — on light
App / favicon

See them on merch

Every direction printed on a t-shirt, a coach’s jacket, and business cards — flip between all eight on each item.

View Merch Mockups →
The Color Stories

Three ways to make GTCR pop

01–06 · Basketball black & orange

Jet Black
#0B0B0B
Court Orange
#FF7A18
Flame Red
#E23A3A
Amber
#FFB443
Cream
#F3E4C6

07 · Steel Court — navy & chrome

Midnight Navy
#0A1626
Chrome Silver
#B9C6D6
Steel
#7C8DA1
Ice Blue
#4FA9E0

08 · Center Court — crimson & cream

Charcoal
#171717
Crimson
#E23B4E
Deep Red
#B01327
Warm Gold
#E0A93B
Cream
#F4ECD9

Which one feels like GTCR?

Reply with the number (1–8) and any changes — colors, wording, the mark. We’ll polish it and set it as your logo and favicon.

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